Christiana Cacciapuoti is the executive director of AdLedger, the consortium building open technical standards that use blockchain to increase the integrity of digital media. Since co-founding the non-profit in 2018, Christiana has grown the consortium to include more than 90 brands, agencies, and publishers including IPG Mediabrands, Meredith, Omnicom, Hearst Television, Publicis, and The Hershey Company.
