David Bloom
David Bloom of Words & Deeds Media is a Santa Monica, Calif.-based writer, podcaster, and consultant focused on the transformative collision of technology, media and entertainment. Bloom is a senior contributor to numerous publications, and producer/host of the Bloom in Tech podcast. He has taught digital media at USC School of Cinematic Arts, and guest lectures regularly at numerous other universities. Bloom formerly worked for Variety, Deadline, Red Herring, and the Los Angeles Daily News, among other publications; was VP of corporate communications at MGM; and was associate dean and chief communications officer at the USC Marshall School of Business. Bloom graduated with honors from the University of Missouri School of Journalism.
Latest articles by David Bloom
As Streaming Enters Possible Recession, Why Did Wall Street Seem to Gang Up on Roku?
By David Bloom published
Alphabet, Apple, Microsoft and Amazon collectively reported a 24% drop in quarterly profits, and each still saw share prices jump
Red-Hot Early Buzz for ‘The Gray Man’ Could Put Netflix Back in the Black
By David Bloom published
After a less-awful-than-we-all-thought-it-would-be earnings report, early social buzz for Netflix's $200 million spy thriller seems good
Netflix Dangles a Shiny Distraction, While HBO Max Scours the Couch for Loose Quarters (Earnings Preview)
By David Bloom published
Netflix kicks off what promises to be a brutal Q2 earnings cycle for the major SVODs on Tuesday. And the CEOs are looking for ways to soften the blows
‘Gray Man’ Co-Director Joe Russo: ‘$200M at Netflix Is Different from $200M at, Say, Disney’
By David Bloom last updated
The filmmaker discusses Netflix’s economic future in an exclusive interview with Next TV’s David Bloom
Netflix Is Cutting Itself Down To Size Even More Than You Know (Bloom)
By David Bloom last updated
Here are the key questions of Netflix’s Great Reset: What’s not getting done, amid all the new and old initiatives, when you get rid of about one in seven of your employees? And will customers notice?
Could Cable Come Back With a ‘TV-Lite’ Future Of Re-aggregation And Upselling? (Bloom)
By David Bloom published
Mix a skinny version of the traditional bundle with a few choice streaming services, add some cloud-based video gaming, deliver it all through a super-fast broadband connection and voila, you have a possible revival of what was the most lucrative entertainment sector of the past few decades
The Metadata Situation Sucks -- What We Must Do to Fix the 'Plumbing' of the Streaming Video Experience Today (Bloom)
By David Bloom last updated
From recommending the right shows to serving the right ads, why we need to figure out what's clogging the video industry’s pipes
Disney’s Wish For Star India Success Swings on Cricket Deal (Bloom)
By David Bloom published
On June 12, the governing board of the world’s biggest cricket organization will announce which streaming service has won the privilege of paying something like $5 billion to carry the massively popular Indian Premier League for the next five years
Will Apple Announce an Historic NFL Deal at WWDC? (Bloom)
By David Bloom last updated
Something big could be announced at Monday’s World Wide Developers Conference
With Storm Clouds Gathering, Does Disney’s Bob Chapek Go For a ‘Transformational’ Sale Of Hulu? (Bloom)
By David Bloom published
The streaming economy is in recession, the Florida far right is on the attack, and there's a scandal brewing in Disneyland's home town of Anaheim. CEO Chapek just might need a Hail Mary deal to fix things
Now That Subscription Streaming Is Dead, Are There Enough Ad Dollars for Everyone? (Bloom)
By David Bloom last updated
What’s going to happen when Disney, Netflix and Apple start drinking from the well, too?
Amazon Shows Off All Its Tributaries in NewFronts Flood of Streaming Offerings (Bloom)
By David Bloom published
Just imagine Black Friday kicking off on Amazon alongside Turkey Day’s evening game. How much will brands pay for the chance to be in the middle of both the biggest show on TV and the biggest selling day in retail?
Bloom: Bozoma’s Bolting Boded Bad? For Netflix, Marketers Were First Over the Rails
By David Bloom last updated
We may now know why pricey CMO Bozoma Saint John departed without an obvious Plan B
Kilar and Zaslav Play Chicken with CNN Plus, Hundreds Of Employees Lose
By David Bloom last updated
The hurried debut of CNN Plus was about Jason Kilar’s crew trying to give the initiative a chance to survive, however slim, under Zaslav’s management
Bloom: Shondaland’s Peerless Audience Pleasers Deliver in Crucial Quarter, But What's Next for Netflix?
By David Bloom last updated
The producer just had a quarter for the ages. But as conversations about Netflix’s direction continue, can the company count on even the peerless creations of Shonda Rhimes to keep it atop the streaming heap?
Apple Makes History with Friday Night Baseball Debut
By David Bloom last updated
Apple's opening doubleheader marked the debut of the world’s most valuable public company into multiple sectors where it has had little or no previous experience. The implications are simply huge
Can HBO Continue the Winning Times Amid Yet Another Brutal Transition?
By David Bloom last updated
HBO has managed to navigate seemingly endless changes over the past 50 years, from Time/Sterling to Time Warner to AOL Time Warner to AT&T, from Chris Albrecht to Richard Plepler to Jason Kilar. But this may be its most challenging transition yet
Is CNN Plus Headed for a Quibi-Quick Exit?
By David Bloom last updated
With limited app distribution, no clear market segment and soon-to-be boss David Zaslav stepping into a mountain of debt, the first-week ‘vibes’ sure weren’t good
Sling TV: Everything You Need to Know About the vMVPD as It Fights for Relevance Amid Dish’s Wireless Future
By David Bloom last updated
The very first live-streamed pay TV service is now in recession. Does it have a future now that its parent company wants to become the fourth U.S. wireless carrier?
The Streaming Oscars Finally Arrive; When Will the Streamed Oscar Ceremony Come?
By David Bloom last updated
After the most eventful and emotion-stirring awards in many years, the Motion Picture Academy gave out its first streaming Best Picture Oscar, to CODA, a Sundance darling otherwise watched almost solely through Apple’s two-year-old Apple TV Plus
Memo to Reed Hastings: Your Up-Or-Out Netflix Culture May Have Reached Its Limits
By David Bloom published
Netflix remains a highly rated company with best-in-class pay. But the recent experience of one former engineer, who ditched a half-million-dollar salary for personal happiness, suggests that working for Netflix might not always be so chill
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