Florian Kahlert, managing director of research company GfK MRISocial Links Navigation Latest articles by Florian Kahlert, managing director of research company GfK MRI MBPT Spotlight: What the NFL and Marketers Should Fear Most: The League’s Female Fans By Florian Kahlert, managing director of research company GfK MRI published 25 September 14 Advertising NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1Publisher’s Message2DirecTV Acquires Dish, Unifying Struggling Satellite Business 3Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?4Freeze Frame: B+C Hall of Fame 20245E.W. Scripps Folding Scripps News, Eliminating 200 Jobs; Stock Jumps 15%
MBPT Spotlight: What the NFL and Marketers Should Fear Most: The League’s Female Fans By Florian Kahlert, managing director of research company GfK MRI published 25 September 14
