Latest articles by Jon Lafayette
Netflix Says It Closed Upfront With 150% Increase in Sales
Season 3 of ‘Bridgerton’ draws sponsors including L’Oreal, Pure Leaf, Amazon Audible, Puig, Booking.com, Stella Artois, Hilton
tvScientific Gets Patent for CTV Outcome Optimization
Artificial intelligence shifts spending to most productive media
Edgar Bronfman Makes $4.3 Billion Bid For Paramount
Shari Redstone’s National Amusements gets $2.4 billion
Paris Olympics Boost TV Viewing In July, Nielsen Says
Led by Peacock, streaming’s share grows to 41.4%
GSTV Brings Student Road Safety Films to Gas Pumps
Winners of high-school competition to be featured
Joseph Holloway Joins WOI Des Moines as ‘Good Morning Iowa’ Anchor and EP
Previous stop was Tulsa, Okla.
CBS News Sees Third Hour of ‘CBS Mornings’ Arriving in September
Anne-Marie Green named full-time correspondent for ‘48 Hours’
Warner Bros. Discovery Cable Nets Chief Kathleen Finch Is Leaving
Channing Dungey, Warner Bros. TV group CEO, to run U.S. networks
Nexstar Fraudulently Collected $10.5 Million in Fees from DirecTV, Appeals Court Rules
Broadcaster concealed loss of NBC affiliation at WHAG
TelevisaUnivision To Air MLB Games Starting This Season
Deal includes Game 1 of World Series
Pluto TV Adds Local News From Fox Stations
Streamers will get reports from battleground states leading up to the presidential election
NBC Eyes 3-Pointer by Airing Pilot of Peacock’s ‘Mr. Throwback’ with Steph Curry
Show got golden bounce during Olympics
Nielsen Set To Add Big Data to Local Ratings in All Markets Starting in January
Panel-only data will be available solely for research and analysis
ESPN Makes Deal with Genius Sport To Add Data to Hoops Telecasts
Data helps break down team and player performance
Consumers Put Trust in Family-Friendly Streamers, Says Future Today Report
Co-viewing boosts discussion of brands
Viewers Still Watch Linear TV and Addressable Ads Help Marketers Reach Them, Go Addressable Study Asserts
AMC Networks joins trade group
Infillion Launches IDVx Interactive Video-Ad Capabilities
Beta test achieved 6% lift in product consideration
Two New Netflix Shows Top TVision Power Score Rankings
Amazon Prime Video’s animated 'Batman' opens as No. 4
Scripps Names Jeff Mulligan Station Manager at KSHB Kansas City
Returns to station after stint at WSIL
Paramount Begins First Wave of Employee Layoffs
15% staff cutback expected to be 90% done by the end of September
NBCU Says Olympics Delivered 36.6 Million Viewers in Primetime
Peacock streams 23.5 billion minutes, up 40%
