Latest articles by Jon Lafayette
COO Lisa Knutson Out at Scripps as Stock Price Dives 10%
Keisha Taylor Starr to head national networks unit
MTV Moves VMAs to Sept. 11 To Avoid Conflict With Presidential Debate
Camila Cabello, Chappell Roan, GloRilla, Rauw Alejandro, Sabrina Carpenter to perform
Charter Names Simon Cassels Senior VP, Chief Creative Officer
Exec will aim to elevate the Spectrum brand
BranchLab Adds Errol Taylor as Advisor with Additional States Making Pharma Marketing More Difficult
Startup says it can provide consumer privacy and campaign effectiveness
Gray Renews CW Affiliations in 38 Markets, or 10% of U.S.
Stations reach about 12 million TV households
Dream Team’s Win Brings Ratings Gold for NBC, Peacock
Audience for men’s basketball Olympic gold medal game peaked at 22.7 million viewers
Coach Prime Is for the Birds In New Commercial for DirecTV
Deion Sanders joins Henry Winkler and Steve Buscemi in pigeon campaign
DirecTV Stream Brings Back Discounts for Sports Fans as Football Season Starts
Entertainment tier costs $49.99 per month for three months
AMC Networks Posts Q2 Loss on Impairment Charges
Streaming revenue up 9%; ad revenue down 11%
Scripps Sees Progress Towards Selling Off Bounce TV Network
Company reports $13 million loss for second quarter
Paramount Claims $1 Billion In Upfront Streaming Commitments
Linear volume in line with last year
Vevo Expands Programmatic Profile Working with Nexxen
Music-video streamer expects to see more demand for inventory
Paramount Reports $5.4 Billion Loss As It Writes Down the Value of its Cable Networks
Direct-to-consumer business shows $26 million profit
ReachTV Working With Transmit To Create Ads in Live Sports
Collaboration creates new in-stream inventory
Comcast’s Effectv Adds Capabilities for Political Advertisers
Dynata to provide insights on viewer response to campaigns
Sinclair Reports $17 Million Profit, Boosted by Election Ad Spending
Broadcaster expects to see more than $385 million in political revenue in 2024
Madhive Local Ad Clients Get Access to Alliant Audiences
Deal expected to result in higher match rates and better reach for campaigns
Disney Reports $2.6 Billion Net Income as Streaming Turns Profitable in Q3
Revenues rose 4%
‘Presumed Innocent’ on Apple TV Plus Keeps Top Spot in TVision Power Score Rankings
‘Axel F’ on Netflix is top movie in July
