Karen MagnaniSocial Links NavigationKaren Magnani is senior VP, business development and customer success at Mirriad. Latest articles by Karen Magnani As CTV Competition Heats Up, Apps Need To Focus on Stickiness (B+C Guest Blog) By Karen Magnani published 21 November 23 Attracting and retaining attention is key in an ever more crowded environment Currency NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1Publisher’s Message2DirecTV Acquires Dish, Unifying Struggling Satellite Business 3Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?4Freeze Frame: B+C Hall of Fame 20245E.W. Scripps Folding Scripps News, Eliminating 200 Jobs; Stock Jumps 15%
As CTV Competition Heats Up, Apps Need To Focus on Stickiness (B+C Guest Blog) By Karen Magnani published 21 November 23 Attracting and retaining attention is key in an ever more crowded environment
