Les SeiferSocial Links NavigationLes Seifer is senior director, VP and head of creative for Tremor Video. Latest articles by Les Seifer Guest Blog: Why Data-Driven Video Is Essential for Brands in the ‘New Norm’ By Les Seifer published 29 May 20 Now more than ever, brands find themselves having to quickly adapt their campaigns in order to ensure their messaging is timely and relevant for consumers BC Guest Blog LATEST ARTICLES1Publisher’s Message2DirecTV Acquires Dish, Unifying Struggling Satellite Business 3Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?4Freeze Frame: B+C Hall of Fame 20245E.W. Scripps Folding Scripps News, Eliminating 200 Jobs; Stock Jumps 15%
Guest Blog: Why Data-Driven Video Is Essential for Brands in the ‘New Norm’ By Les Seifer published 29 May 20 Now more than ever, brands find themselves having to quickly adapt their campaigns in order to ensure their messaging is timely and relevant for consumers