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A stack of money

Three Ways Broadcasters Are Losing Money in OTT Without Even Knowing It

By Matt Deets published

How broadcasters can avoid leaving ad dollars on the table

Broadcasting & Cable
Sue Tremblay, VP, sales director, Nielsen

Carrie Bradshaw at 55: Still Fabulous, but Too Old for Advertisers?

By Sue Tremblay published

Broadcasting & Cable
Julio Acosta PubMatic

Standardize Content Object for Programmatic CTV: Small Change With Big Impact

By Julio Acosta last updated

Broadcasting & Cable
DEG

Why Subscription Businesses Will Turn to AI to Manage Churn in the Coming Year

By Vijay Sajja published

Arm yourself with data to help fight off subscription fatigue

Broadcasting & Cable
Christa Stephens Beachfront

Best Practices: Ad Pod Configurations for Programmatic Auctions

By Christa Stephens last updated

Broadcasting & Cable
Kim Gilberti, senior VP, product management, Nielsen

Impressions 2.0: The Great Equalizer

By Kim Gilberti published

Broadcasting & Cable
Karen Babcock, VP of planning and monetization for Comcast Advertising, and her boys

Pandemic-Professional-Parent Skills

By Karen Babcock published

A reflection on lessons learned from a mom in the media industry

Broadcasting & Cable
Derek Hashemi, VP, CTV Platform

Programmatic OTT: Why We Need to Move Past a Channel-Specific Mindset

By Derek Hashemi last updated

Broadcasting & Cable
Padden

Gigi Sohn's Involvement With Locast Doesn't Disqualify Her for FCC

By Preston Padden last updated

Former News Corp. exec Preston Padden says Sohn is among most qualified FCC candidates

Broadcasting & Cable
Betty White on stage at the 70th Annual Emmy Awards in 2018

Betty White’s Playful Competitive Streak Was Legendary

By Stuart N. Brotman published

Late actress was an entertaining staple on TV game shows

Broadcasting & Cable
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