Taormina promoted to SVP Olympics, Sports sales at NBCU TV Stations

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Marion Taormina has been promoted to senior VP of Olympics and sports sales for the NBC Owned Television Stations, moving up from vice president.

In this expanded role, Taormina will lead the division’s newly created sports vertical that will focus on selling Olympics and NBC Sports properties, including the national representation of several regional sports networks that are part of the Comcast Sports Group.Taormina joined NBCUniversal in 2002 as director of business development for the NBC Owned Stations. Taormina spent two years as director of Olympic sales and was promoted in 2006 to vice president of Olympics and sports.

Most recently, Taormina’s team worked with the NBC Owned Stations to execute the division’s sales strategy around the 2012 London Olympics. As part of that effort, she and her team worked with key advertisers to create original programming for the Olympics-focused Ozone show, which aired daily in nearly 100 markets across the country throughout the Olympics.

Before joining NBCUniversal, Taormina was director of business development for Clear Channel Communications, where she created and managed marketing deals across 1400 radio stations as well as the company’s live entertainment and outdoor assets.

Paige Albiniak
Paige Albiniak

Contributing editor Paige Albiniak has been covering the business of television for more than 25 years. She is a longtime contributor to Next TV, Broadcasting + Cable and Multichannel News. She concurrently serves as editorial director for The Global Entertainment Marketing Academy of Arts & Sciences (G.E.M.A.). She has written for such publications as TVNewsCheck, The New York Post, Variety, CBS Watch and more. Albiniak was B+C’s Los Angeles bureau chief from September 2002 to 2004, and an associate editor covering Congress and lobbying for the magazine in Washington, D.C., from January 1997 - September 2002.