Latest blogs

Big Tech icons on iPhone screen

Senate Should Vote to End Big Tech's Free Ride on Universal Service

By Kim Keenan published

Why it’s time for Congress to compel edge providers to do their bit to close the digital divide

Multichannel News
Monica Longoria

How To Reach Consumers Watching Both Linear and Streaming TV

By Monica Longoria published

Using connected TV to go after cord-cutters is only part of the story

Broadcasting & Cable
Jim McKay for Walt Disney Television via Getty Images Sports at the 1972 Summer Olympics / the Games of the XX Olympiad.

Jim McKay’s Sixth Olympics: Munich 1972

By Jimmy Schaeffler, The Carmel Group last updated

The thrill of victory and the ultimate agony of death and defeat

Multichannel News
voting and politics

How to Win the Midterms with Ads on Streaming Media

By David Wiesenfeld published

Political advertisers stand to gain from CTV’s local advantage

Broadcasting & Cable
John Bishop, VP, Business Intelligence

Upfronts Offer TV Networks a Three-Phase Opportunity

By John Bishop last updated

Moment of flux is a good time to reset the seller-customer relationship

Broadcasting & Cable
Marcy Pentoney, VP, product management, Cadent

Advertisers Don’t Need to Choose Between CTV and Linear

By Marcy Pentoney last updated

Broadcasting & Cable
Sona Pehlivanian of NY Interconnect

Quality Still Wins in TV’s New Advertising Landscape

By Sona Pehlivanian published

Why we need to acknowledge that not all impressions are created equal

Broadcasting & Cable
Gigi Sohn

The Senate Should Confirm FCC Nominee Gigi Sohn

By Tim Winter published

Sohn imminently qualified for the job, and she would work to improve the lives of children and families

Broadcasting & Cable
Mark McKee, general manager, FreeWheel

The 2022 Upfronts are Underway: Four Topics All Advertisers Should be Talking About

By Mark McKee published

This year, it’s not just about making deals; it’s about finding solutions

Broadcasting & Cable
Watching TV is fun

Why Netflix’s Struggles Don’t Spell Doom for Streaming

By Brahm Eiley published

Legacy television business faces down a profitability predicament

Multichannel News
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