Latest news

Streaming Gaining Share of Live News, Sports Viewing, Inscape Study Finds
By Jon Lafayette published
Streaming-only viewers accounted for 60% of TV usage in Q2

Advanced Advertising Summit: BrightLine’s Michael Bologna Urges Better Teamwork
By Michael Malone published
Ad industry good at pointing out problems, not as good at fixing them

Focus on Women’s Sports Boosts Scripps in Upfront
By Jon Lafayette published
Volume up ‘low single digits,’ CRO Brian Norris says

AMC Network Team With PulsePoint to Boost Programmatic Pharma Ad Sales
By Jon Lafayette published
Inventory available via PulsePoint’s DSP

Digital Ad Sellers See More Political Activity, IAB Study Finds
By Jon Lafayette published
84% of sellers say prices are up

DirecTV Offers $30 Credit to Subscribers Who Sign Up for Rivals Fubo and Sling to Watch Football Games During Disney Blackout
By Jon Lafayette published
Blackout started September 1

Dallas Mavericks Move Local NBA Telecasts to Tegna Stations
By Jon Lafayette published
Games will air on KMPX, WFAA and in several other Texas markets

Fubo Launches ‘Triple Play’ Home-Screen Ad Format
By Jon Lafayette published
Retailer signs up for back-to-school campaign
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