Latest Blogs
Even With a Trove of Streaming Content at Their Disposal, Studios Will Struggle To Weather Writer’s Strike (Guest Blog)
Expect viewers to tire of library content, reality shows and want something new
The FCC’s Nonexistent Role in Internet Streaming (B+C Guest Blog)
Regulating streamers like old-school cable providers would ignore market realities and Congressional prerogatives, says former commissioner Michael O’Rielly
Media Math and Myth: Password, Please (Schley)
In clamping down on credential-sharing, Netflix may lose millions of customers. And gain even more
Cannes 2023: It’s a Wrap, Now the Work Begins
Annual conference highlighted the urgency of connecting with consumers across screens and platforms
Let’s Work Together Toward Universal Broadband
Allocating money to states is just the start of effort toward connecting the underserved, BCAP chief says
Why Generative AI Poses Challenges for Content Creators
Prompt engineering efforts should keep context, empathy in mind
Don’t Build Networks to Nowhere: Staying on Track in Broadband Funding
A better definition of ‘middle mile’ would help hone in on areas of need
What Marketers Need to Do To Succeed in a Fragmented, Chaotic TV Market
Emerging platforms, privacy standards are forcing marketers to seek new ways to target, measure ads
