C-SPAN's Video Library was awarded the Golden Beacon, the Association of Cable Communicators' highest honor on Sept 16.
ACC bestowed the prestigious award to C-SPAN's Video Library at The Beacon Awards Ceremony, the concluding event of ACC's annual conference "Forum 2010: Competition Everywhere," held Sept. 15-16 in Manhattan.
Launched on March 17 by C-SPAN Networks, the C-SPAN Video Library is a free, searchable, online collection of every C-SPAN program that has aired since 1987 and furthers historical, educational, research and archival goals. The archives include more than 160,000 hours of searchable digital network video that is easily clipped and shared courtesy of a flash player. A comprehensive search engine allows users to search by name, keyword, date, location and more.
C-SPAN supported its video library launch included an extensive media relations campaign, targeting new and traditional media alike. In the two weeks following the public launch, the media campaign resulted in 132 print, broadcast TV, radio, and online stories, robust social media buzz and increased traffic to the site. Much of the coverage credited the cable industry for providing C-SPAN and its Video Library as a public service.
ACC also presented 46 Beacon Awards representing work by MSOs, cable systems, programming networks, and cable associations in such categories as community relations, social media communications and public service announcements.
ACC members chose the 2010 Beacon Award winners from 68 finalists during an extensive, two-phase judging process.
"Across the country, cable communicators promote their company's products, contribute to the bottom line and improve the communities we serve," said Jim Maiella, ACC president and vice president of media relations, cable and communications, Cablevision Systems Corp., in announcing the awards. "The Beacon Awards celebrate the important role cable communicators play in our industry's success and recognize the best of these efforts."
The following is a list of the 2010 Beacon Awards Winners by category:
Community Relations - Cable System 1
Suddenlink eCycling - Suddenlink Communications - Jonesboro, AR
Community Relations - Cable System 3
Connect a Million Minds - New York City - Time Warner Cable - New York, NY
Community Relations - MSO
Time Warner Cable's Connect a Million Minds - Time Warner Cable - New York, NY
Community Relations - Cable Network 1
Hunt Fish Feed - Sportsman Channel - New Berlin, WI
Education - Cable System 2
Connecting Students with Veterans - Time Warner Cable - San Diego, CA
Education - Cable System 3
Connect a Million Minds Texas Launch - Time Warner Cable/Central Texas - Austin, TX
Education - MSO
Cracking the Codes in the Digital World - Time Warner Cable - New York, NY
Education - Cable Network 1
Ovation Arts Education Toolkit - Ovation - Santa Monica, CA
Education - Cable Network 2
America The Story of Us Educational Outreach - A&E Television Networks/History - New York, NY
Government Relations - Cable System 1
Legislative Briefing - Comcast - Exton, PA
Government Relations - Cable System 2
Suddenlink Community Connections Television - Suddenlink Communications - Jonesboro, AR
Government Relations - Cable System 3
HoopLA - The Legislative Basketball Game & Gala - Cox Louisiana - Baton Rouge, LA
Government Relations - Cable Network 2
Take a Veteran to School Day - A&E Television Networks/History - New York, NY
Government Relations - Other
Capital Dateline Goes Online - Florida Cable Telecommunications Association - Tallahassee, FL
Internal Communications - Cable System 2
Time Warner Cable UpDate - Time Warner Cable - San Diego, CA
Internal Communications - Cable System 3
Uniting through our Differences - Communicating and Committing to Diversity - Cox Communications - Springdale, AR
Internal Communications - MSO
Let's Connect: Introducing Time Warner Cable's Mission & Values - Time Warner Cable - New York, NY
Media Relations - Technology/Product - Cable System 2
Road Runner 4G Mobile - Time Warner Cable - San Antonio, TX
Media Relations - Technology/Product - MSO
Introduction of Optimum Select: Changing the Way TV Viewers Interact with Advertisers - Cablevision Systems Corp. - Bethpage, NY
Media Relations - Technology/Product - Cable Network 2
C-SPAN Video Library - C-SPAN Networks - Washington, DC
Media Relations - Programming Publicity - Cable System 1
Vote with Your Remote On Demand Film Festival - Time Warner Cable - El Paso, TX
Media Relations - Programming Publicity - Cable Network 2
Discovery Channel's LIFE Program Publicity Campaign - Discovery Communications - Silver Spring, MD
Competitive Communications - Cable System 1
Apples to Apples - Bresnan Communications - Purchase, NY
Competitive Communications - Cable System 2
Husker Football - DIRECTV Just Doesn't Get It! - Cox Communications - Omaha, NE
Reputation/Brand Management - Cable System 1
The Nebraska Connection - Time Warner Cable - National - Lincoln, NE
Reputation/Brand Management - Cable System 3
Trust Begins with Me Campaign - Cox Communications New England - West Warwick, RI
Reputation/Brand Management - Cable Network 2
Remarkable Women - A&E Television Networks/Lifetime Networks - Los Angeles, CA
Cause Marketing - Cable Network 2
Jimmy V Week - ESPN - New York, NY
Events and Observances - Cable System 1
Comcast Helps Vermont Students Get Cyber Safe - Comcast-Western New England Region - Berlin, CT
Events and Observances - Cable System 3
CAMM Week - New York City - Time Warner Cable - New York, NY
Events and Observances - MSO
Time Warner Cable's Connect a Million Minds - Time Warner Cable - New York, NY
Events and Observances - Cable Network 1
Hockey Day Minnesota - FOX Sports Network- North - Minneapolis, MN
Multicultural Public Relations - Cable System 3
The Hampton Roads Black List - Cox Communications - Chesapeake, VA
Integrated Communications - Cable System 1
Huskers on Demand - Time Warner Cable - National - Lincoln, NE
Integrated Communications - Cable System 2
Handbook On Demand - Time Warner Cable Kansas City - Kansas City, MO
Integrated Communications - Cable System 3
Techapalooza - Where Business and Technology Meet - Cox Communications - San Diego, CA
Integrated Communications - MSO
Let's Connect: Introducing Time Warner Cable's Mission & Values - Time Warner Cable - New York, NY
Social Media Communications - Cable System 3
The Ultimate Internet Tier - Cox Communications New England - West Warwick, RI
Social Media Communications - Cable Network 2
Discovery Channel's LIFE Social Media Campaign - Discovery Communications - Silver Spring, MD
Web sites - Cable System 3
Time Warner Cable Southern California Newsroom - Time Warner Cable - El Segundo, CA
Web sites - MSO
Channel You - Time Warner Cable - New York, NY
Programming - Cable System 3
Footsteps of Lincoln - Comcast - Elmhurst, IL
Programming - Cable Network 2
ESPN's "30 for 30" - ESPN - Bristol, CT
Public Service Announcement - Cable System 3
Hang Tough Video Contest - Time Warner Cable - Wisconsin Division - Milwaukee, WI
Public Service Announcement - MSO
Time Warner Cable's Connect a Million Minds PSA Launch Series - Time Warner Cable - New York, NY
Public Service Announcement - Cable Network 2
A Thin Line - MTV Networks - New York, NY
