Amazon Lights Up Kindle Fire HD Tablets

Looking to step up the pressure on Apple's
market-defining iPad with aggressive pricing, Amazon on Thursday introduced
new models of the Kindle Fire tablet, including one with an 8.9-inch screen and
dual Wi-Fi antennas designed for streaming HD video.

The Kindle Fire HD includes either 16 or 32 GB of storage.
The tablet will start at $199 for a 7-inch model and $299 for the 8.9-inch
unit. A new 7-inch Kindle Fire with 6 GB of storage will cost $159 -- $40
cheaper than the initial model.

In addition, Amazon showed off a Kindle Fire model with
built-in 4G LTE connectivity, which will run $499 with 32 GB of storage and an
8.9-inch screen. Data plans for the 4G model will cost $49.99 per year, with
service provided by AT&T.

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