Amazon Pulls Back From $115 Million Bally Sports Investment

Bally Sports
(Image credit: Sinclair Broadcast Group)

Amazon has pulled back from a plan announced back in January to infuse $115 million in cash into bankrupt regional-sports-network operator Diamond Sports Group, Sports Business Journal reports

Last week, Diamond announced deals with the NBA and NHL to keep 13 and nine teams, respectively, from each league on its Bally Sports channels through the 2024-25 season. And after passing a major pay TV carriage hurdle with Comcast late last month, it appears Diamond now has what it needs to finally emerge from Chapter 11 restructuring, regardless of Amazon's decision. 

Also read: Everything You Need To Know About the Bally Sports Bankruptcy

Amazon declared its intention to invest in Diamond before it signed a $1.93 billion-per-season national TV contract with the NBA … and also prior to its signing a deal with Rogers Communications to sublicense Monday-night NHL games in Canada. 

Amazon had seen Bally Sports as an entry into both leagues. 

Meanwhile, Diamond's position with the NBA and NHL has also diminished. 

Going forward, the RSN will no longer have the NBA’s Dallas Mavericks and New Orleans Pelicans in the fold, with both franchises refusing to take a haircut on their rights. Some NBA teams agreed to rights fee reductions of as much as 40% to keep Bally Sports and Diamond solvent.

Meanwhile, the NHL’s Florida Panthers and Dallas Stars have also recently fled their respective Bally Sports channels. 

Daniel Frankel

Daniel Frankel is the managing editor of Next TV, an internet publishing vertical focused on the business of video streaming. A Los Angeles-based writer and editor who has covered the media and technology industries for more than two decades, Daniel has worked on staff for publications including E! Online, Electronic Media, Mediaweek, Variety, paidContent and GigaOm. You can start living a healthier life with greater wealth and prosperity by following Daniel on Twitter today!