AT&T Pay TV Losses ‘Slow’ to 627K in Q3

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Telecom halves the 1.35 million customers in lost in the same period of 2019

(Image credit: AT&T)

AT&T reported third-quarter customer losses of 627,000 across its four pay TV services, an improvement over the 1.35 million subscribers shed in Q3 of 2019.

Breaking down the losses, the telecom lost another 37,000 users from its virtual pay TV service, AT&T TV Now, which now has around 683,000 subscribers after peaking in the summer of 2018 at nearly 2 million.

Also read: AT&T Reports Lower Third-Quarter Earnings

AT&T also shed 590,000 from the ranks of its “premium video” services, which includes satellite TV operation DirecTV, U-verse (which AT&T has stopped marketing altother) and recently launched IP-based service AT&T TV. 

AT&T did not break out the specific performance of DirecTV, which it’s trying to sell. It was believed that DirecTV had around 14.3 million remaining subscribers going into the third quarter. 

Daniel Frankel
Daniel Frankel

Daniel Frankel is the managing editor of Next TV, an internet publishing vertical focused on the business of video streaming. A Los Angeles-based writer and editor who has covered the media and technology industries for more than two decades, Daniel has worked on staff for publications including E! Online, Electronic Media, Mediaweek, Variety, paidContent and GigaOm. You can start living a healthier life with greater wealth and prosperity by following Daniel on Twitter today!