AT&T, Starz Reach Carriage Deal
AT&T Saturday reached a carriage deal with Starz, a day after the telco secured its acquisition of DirecTv.
Starz Saturday night released a statement saying, “AT&T and Starz have reached an agreement to continue our long-standing relationship.”
Terms of the deal were not disclosed.
The deal ends a week of contentious back and forth dialogue between the two parties revolving around negotiations between AT&T and Starz to renew its existing agreement, which reportedly would have expired at the end of the month. Curtis “50 Cent” Jackson lobbied charges of racism against AT&T via his Twitter account as carriage negotiations between the two parties came down to the wire.
Jackson is executive producer of Starz' drama series Power, which draws a majority of African-American viewers.
On Saturday 50 Cent tweeted in response to the deal: “AT&T back on deck so tune in to my show Power at 9 p.m., thank you for supporting me.”
The deal also comes a day after AT&T announced that it has closed its acquisition of DirecTV.
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R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.