Berson Promoted to President at CBS Sports

By ( Broadcasting & Cable ) published

David Berson, who joined CBS Sports as executive VP and
president of CBS Sports Network in 2011, has been named president of CBS
Sports.

Berson will report to CBS Sports chairman Sean McManus and
will be involved in all aspects of the day-to-day management of CBS Sports,
while continuing to head the cable network, the company said.

"David's
contributions and expertise in all areas of our business, including
programming, production and business affairs, have managed to exceed our high
expectations since he joined CBS Sports," McManus said in a statement. "This is
a natural evolution for David to assume additional responsibilities at CBS
Sports, working alongside me on the day-to-day management of both CBS Sports
and CBS Sports Network."

Before
joining CBS, Berson spend 16 years at ESPN, where he started as an intern and
rose to executive VP, program planning and strategy.

Jon Lafayette
Jon Lafayette

Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.