Boss On Deck For 'Yankeeography'
YES Network will provide its take on "The Boss" tonight, when it premieres a Yankeeography about the ballclub's principle owner George Steinbrenner.
The 90-minute Yankeeography is scheduled to premiere Sept. 2 at 11 p.m. (ET), immediately following the RSN's telecast of the Yankees-Baltimore Orioles post-game show.
The program, presented with limited commercials from Bigelow Tea, Chevrolet and Hess Corp., will feature comments from a host of ex- and current Yankees, family members and the likes of Donald Trump and former New York City mayor Rudy Giuliani.
Among the topics addressed: Steinbrenner's father's influence on him, and his on his children; the hirdings/firings of the late Billy Martin; marquee free-agent signings; his place in pop cultures with commercials, Saturday Night Live and Seinfeld, the construction of the six World Series championship team during his tenure; his charitable endeavors; and his emotional appearance at the 2008 MLB All-Star Game at the old Yankee Stadium.
Multichannel Newsletter
The smarter way to stay on top of the multichannel video marketplace. Sign up below.