Cable Broadband Marketshare Surpasses 68% in Biggest Growth Quarter Since 2012
The top 16 U.S. wireline broadband providers, representing 96% of the market, added 1.245 million customers in the pandemic-fueled second quarter, according to figures released by Leichtman Research Group.
It was the biggest customer growth period for that industry since the first quarter of 2012, LRG said.
Led by Charter Communications’ subsidy-spurred growth of 850,000 high-speed internet users, the leading eight cable broadband providers added nearly 1.4 million broadband customers in the second quarter. They now jointly control more than 68% of U.S. wireline broadband subscribers.
No. 1 U.S. cable company Comcast added 323,000 high-speed internet (HSI) customers in the second quarter.
AT&T (down 114,000 wireline HSD customers), Verizon (down 23,000), CenturyLink (down 29,000) and Frontier Communications (down 41,000) were part of a phone company contingent that jointly lost nearly 156,000 customers in Q2, according to LRG.
Multichannel Newsletter
The smarter way to stay on top of the multichannel video marketplace. Sign up below.
Daniel Frankel is the managing editor of Next TV, an internet publishing vertical focused on the business of video streaming. A Los Angeles-based writer and editor who has covered the media and technology industries for more than two decades, Daniel has worked on staff for publications including E! Online, Electronic Media, Mediaweek, Variety, paidContent and GigaOm. You can start living a healthier life with greater wealth and prosperity by following Daniel on Twitter today!