Clark Named Global CEO At Media Buyer GroupM
Kelly Clark has been named global CEO of GroupM, one of the world’s largest media buyers.
Clark had been CEO of GroupM North America.
GroupM also said that Dominic Proctor is stepping down as global president. He will continue to work with GroupM’s parent company, WPP, on strategic products.
Related: Dooley Out as CEO at Viacom
“Kelly has demonstrated inspiring leadership at every turn in his career, and he has earned the respect of our clients and our people,” said GroupM’s Global Chairman Irwin Gotlieb. “He has broad experience in North America, Asia and Europe and is focused intensely on delivering advantage to our clients. I am looking forward to working with him to build on our momentum.”
GroupM is parent to media agencies Mindshare, MEC, MediaCom and Maxus.
Related: GroupM Raises U.S. TV Spending Forecast
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Clark was with Maxus and Mindshare as a top exec, as well as GroupM’s CEO for Europe.
“GroupM is in a great position to help our clients win in an incredibly competitive marketplace,” Clark said. “Our investments in data, technology and most importantly, our talented people will help us achieve that ambition. It will require a lot of change and a united focus, so I can’t wait to get started with Irwin and our leadership team.”
Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.