Clyburn: There Has Been Great Interest From Broadcasters in Auctions
In a speech to the Americas Spectrum Management Conference
in Washington this week, FCC Commissioner Mignon Clyburn emphasized that the
FCC's upcoming incentive auctions are going to be voluntary, but also suggested
there were some volunteers in the wings.
"[T]o me, the most important aspect of this auction is
that it is voluntary. That means TV broadcasters may, if it is in their
interests, choose to submit bids to give up their spectrum rights in exchange
for payment...While we don't know exactly how much spectrum incentive auctions
will free up, there has been great interest generated from broadcasters and
wireless service providers," she said.
Asked to clarify what the commissioner meant by "great
interest" -- the National Association of Broadcasters says it has seen no
rush by its members to cash out -- an aide said she meant both that the office
had been hearing from broadcasters, including the National Association of
Broadcasters, complaining as part of a public relations strategy prior to the
statute being enacted. But her office also said she meant that she had heard
from some folks who are carefully examining whether there are financial
incentives to participate.
There have also already been a series of webinars on the auctions
that her office estimated included participation by as many as 800 broadcasters.
Broadcasters will also be looking for more info on the auctions Friday (Oct.
26) at the FCC's first incentive auction workshop.
Broadcasting & Cable Newsletter
The smarter way to stay on top of broadcasting and cable industry. Sign up below
Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.