Comcast has bolstered its Latino lineup in the Golden State.
The nation's leading distributor has launched several new Hispanic product bundles in California, as well as delivering 26 new Spanish-language channels to its Central California customers, as part of its expanding Xfinity TV lineup.
Five new Hispanic packages are being marketed under the brand name MultiLatino, with each containing a mix of Spanish and English channels. The video packages range in price from $16.95/month -- as an add-on to Basic TV or higher levels of service -- to $76.90/month.
The entry-level MultiLatino package houses more than 45 channels, while MultiLatino Plus, MultiLatino Extra, MultiLatino Max and MultiLatino Ultra will all have more than 50 Spanish-language channels and an increasing number of English-language channels. The new MultiLatino video packages can also be purchased with Comcast's high-speed Internet and phone services to create new Hispanic Triple Play bundles.
The list of new Spanish-language channels, which cover a wide variety of interests from sports and news to religion and music, includes: Bandamax, Caracol TV, De Pelicula, De Pelicula Clásico, Ecuavisa, EWTN Español, Gran Cine, HTV Musica, La Familia, La Telenovela, Mexicanal, Mexico 22, Multimedios, Ritmoson Latino, Sorpresa, Sur Peru, TBN Enlace, Telefe, Telehit, TV Chile, TV Colombia, TV Dominicana, TV Venezuela, TVE International, Utilisima and WAPA America.
These networks are now available to both residential homes and businesses throughout the majority of Comcast's Central California systems, including: Chico, Davis, Fresno, Grass Valley, Lodi, Los Banos, Marysville, Merced, Modesto, Placerville, Patterson, Sacramento, Stockton, Tracy, Visalia and Yuba City. These Spanish-language channels have already launched in the San Francisco Bay Area.
Comcast has carved out these additional offerings from its bandwidth reclamation initiative, dubbed "World of More."
"Comcast is committed to delivering programming that reflects the diversity of California and these new MultiLatino packages further expand our massive culturally relevant content menu," said Elaine Barden, vice president of Marketing for Comcast in California, in a statement. "We're also excited to make available up to 26 additional Spanish-language networks to our customers in central California after completing our digital migration and launching Xfinity TV in those portions of the state."
