Comcast, NBCU File Merger Deal With Justice Dept.
Comcast and NBC Universal made their formal filing to the Justice
Department Jan. 25 for review of their proposed merger. That will be followed
shortly by its public interest filing and request for license transfer from the
FCC.
Per the Hart-Scott-Rodino Act, mergers above a certain threshold
must be submitted to review by either Justice or the Federal Trade Commission.
The two divide up such reviews, with Justice getting the call in this case.
The FCC review goes beyond competition issues to public
interest concerns.
The $30 billion deal involves NBCU borrowing $9.1 billion,
which parent G.E. puts into a newly formed company along with NBC's assets
(cable networks, broadcasting, film studio, theme parks).
Comcast contributes $7.25 billion of its assets (cable nets,
regional sports nets, and some digital assets) into the new company, then pays
G.E. $30 billion for a 51% interest. Comcast then has the option to buy half of
GE's interest after five years, and the remainder after another three.
The reviews by Justice and the FCC are expected to take most
of the year. Hillhearings on the deal in both the House and Senate are scheduled for next week.
NationalAssociation of Broadcasters President Gordon Smith said last week he expectedlots of conditions to be put on the deal, relaying concerns by some
affiliates that the new combined company could try to "program
around" affiliates.
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For its part, Comcast has pledged its allegiance to the
broadcast network and station business.
Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.