Cox Communications Inc.’s systems in Bryan/College Station and Georgetown, Texas, have added Weatherscan to their lineups.
Weatherscan is The Weather Channel’s 24-hour, all-local service.
Cox also plans to launch the network in Tyler, Texas; Fort Smith and northwest Arkansas; and Bossier, La., in January and February.
In addition, Comcast Corp. will add Weatherscan to its systems in Chico/Oroville, Calif.; Bad Axe, Mich.; and Las Cruces, N.M., during the next month.
And by the end of the year, Newnan Utilities of Newnan, Ga., and Everest Connections in Lenexa, Kan., will add the network.
“More and more, cable systems throughout the country are turning to Weatherscan for localized weather information that is very relevant to the lives of their cable subscribers," The Weather Channel Networks vice president and general manager of affiliate sales Pam Bertino said in a prepared statement.
“Weatherscan presents local weather information that is pinpointed to each specific local area,” she added. “It's easy to use and personally relevant to help cable customers in planning their day.”
