Crown Media Debuts Countdown to Christmas Widget
Will countdown to first holiday original
Crown Media has updated its Hallmark Movie Checklist app to include a countdown widget.
The countdown clock will end with the season's first Hallmark Holiday original movie Oct. 22, then reset to countdown to Christmas Day.
Tap the widget and it takes the user to the Movie Checklist app on Android and iOS devices.
The app update was unveiled during Hallmark Channel's Christmas in July programming stunt.
Crown also added an "upcoming" widget to the checklist app, which provides the entire Hallmark linear schedule--Hallmark Channel, Hallmark Movies & Mysteries, and Hallmark Drama--including notations for titles that have been selected by users as their "favorites" and "want to watch."
What’s more, the app also launched an Upcoming Widget that offers the entire Hallmark linear schedule -- across Hallmark Channel, Hallmark Movies & Mysteries, and Hallmark Drama -- on a user’s home screen, featuring titles that users have selected as “Favorites” and “Want to Watch.”
Multichannel Newsletter
The smarter way to stay on top of the multichannel video marketplace. Sign up below.
Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.