Danyel Mendoza Promoted To VP For Disney Branded Networks
Exec will oversee both linear and non-linear platforms
Danyel Mendoza has been promoted to VP, programming strategy & content planning for Disney Branded Networks, a new position at Disney Entertainment Television’s News Groups & Networks unit.
Mendoza had been director of multiplatform programming strategy & content planning for Disney Channels and National Geographic.
In her new job, Mendoza now oversees both linear and nonlinear platforms, with linear and non-linear planning and strategy teams aligned into a single unit. She reports to Christian Drobnyk, executive VP, programming, FX, National Geographic, Freeform & Disney Branded Television.
“Danyel has exceptional expertise in our kid-targeted content, platforms and franchise business, and is a true team player working collaboratively across the company to develop, launch and grow key multi platform priorities,” said Drobnyk.
Broadcasting & Cable Newsletter
The smarter way to stay on top of broadcasting and cable industry. Sign up below
Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.