In Demand Bolsters VOD Lineup
In Demand L.L.C. has added two more virtual video-on-demand channels --
children's and short films -- to its VOD lineup.
The children's channel draws on content from deals In Demand made with
Classic Media and NANO TV, including TV shows Lassie, Mr. Magoo,
Dick Tracy, Hercules and New Tales of the Wizard of Oz.
NANO produces short children's films including Clara, Nobody Gets
Hurt and Bad Dog.
The short-films channel draws on product from Heavy.com (www.heavy.com), bthere.net Inc. (www.bthere.tv) and Palm Pictures, In Demand
said.
Heavy.com produces programming geared to younger audiences, with titles
including Behind the Music That Sucks, Blisster, Heavy
Petting and American Suck Countdown.
bthere.net produces celebrity-focused reality TV.
The two channels join a music-video and Hollywood "extras" channel launched
last year.
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In Demand said Comcast Corp. is airing the virtual channels in
Philadelphia.
The VOD network added that it plans to launch more virtual channels later
this year, focusing on film festivals, documentaries and
education.