Discovery Familia, the mom-targeted Spanish language net
from Discovery Networks, is taking to Capitol Hill Thursday to honor
"outstanding Latina leaders: in politics and government," and in the
process pitch the net as the go-to channel for Hispanic moms with young
children.
In association with the National Hispanic Latina
Institute (NHLI) and CentroNía, Discovery Familia will honor Secretary of Labor
Hilda L. Solis; Rep. Ileana Ros-Lehtinen, the first Latina in Congress; Rep.
Linda Sánchez, the first Latina to serve on the Judiciary Committee; Beatriz
"BB" Otero, founder of CentroNía, "a nationally recognized, multicultural
learning community"; and Marisa Rivera, president MPowerment Works.
The channel will also take the opportunity to unveil the
results of a study on the "evolving needs and expectations of Hispanic
moms in the U.S., whose media needs and expectations the channel is looking to
fill."
