Fox Cable Networks Group and Comcast Spotlight's Southwest division are shining a light on the Web path.
The two companies have teamed up to create a seamless entry model to the programmer’s affiliate Web site (www.foxcable.com/login.php) for Comcast Spotlight's sales teams, they announced Monday.
Spotlight sales representatives now have instant access to Fox information from the Southwest division's Intranet site, allowing them to manage network information more easily without user names or passwords.
"Account representatives can now spend more time building important client relationships," said Bernie Fischer, director of marketing for Comcast Spotlight's Southwest division, in a prepared statement.
"This increases the account rep's depth of network knowledge on programming, promotions and special events -- all keys to successful selling,” he added.
