Former Scarborough Research President Bob Cohen Dies at 58
Bob Cohen, 58, former president of Scarborough Research, died of cancer in his home on July 16, according to the company.
Cohen was president of the local market research firm from 1993 to 2009, when he took a medical leave, and was former president of the Market Research Consortium and chair of the council of American Survey Reasearch Organizations.
Scarborough is a joint partnership between Nielsen and Arbitron that measures lifestyle and shopping patterns, media behavior and demos. "Bob was a dynamic leader, respected CEO, passionate academic and a cherished friend," said Gregg Lindner EVP service innovation and chief research officer, at Arbitron, in a statement. "He will be missed by all of us who had the honor of working with him and of knowing him personally."
Cohen's resume also included positions at Yankelovich Partners and Los Angeles Times.
Scarborough will establish an internship memorial fund in Cohen's name.
Cohen is survived by his wife, Melanie; a daughter, Maris, and his mother, May.
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Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.