‘Game Of Thrones' Rules Social Media

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HBO’s fantasy drama seriesGame Of Thrones remained a hot topic of discussion on social media with the Aug. 6 episode drawing more than 2 million Twitter and Facebook interactions.

 The episode drew 2.4 million interactions from 1.3 million unique Twitter and Facebook accounts, according to Nielsen's Social Content Ratings report. The series has now drawn 1 million or more social media interactions for each of its four episodes since launching its seventh season July 16, said Nielsen.

Syfy’s fifth installment of itsSharknado original movie series generated 424,000 social media interactions to finish second for the day, followed by Starz’sPower, CBS’Big Brotherand HBO’sInsecure.

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R. Thomas Umstead
R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.