Golf Channel Sets Another Viewership Record
Like a putt on a U.S. Open green, Golf Channel continues to roll. The channel said its third quarter set another record in viewership with almost 26 million unique viewers. It was the most-watched third-quarter in the network's history, which was the case with the first and second quarters as well.
August was also the most-watched August in its history, as had been June and July before it.
If the channel keeps this pace, it will set a viewership record for the third year in a row.
Among the third-quarter channel highlights were the most-watched Open Championship (the "British" Open) since it moved to cable-only coverage in 2010, the most-watched PGA Championship week, and the first-ever telecast of the Scottish Open (won by fan favorite Phil Mickelson leading into his Open Championship win).
Golfchannel.com also had its "most-clicked" quarter ever.
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Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.