Game Show Network said Monday that it was added to the Adlink digital
interconnect in Los Angeles earlier this year.
Adlink plans to send direct-mail pieces announcing GSN's addition to major ad
agencies and clients. The interconnect allows local advertisers to buy cable
spots with the potential to reach more than 3.4 million cable homes in Southern
California.
Equity partners in Adlink include cable operators Adelphia Communications
Corp., Charter Communications Inc., Cox Communications Inc., AT&T Broadband
and Time Warner Cable.
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