HBO Max Signs Deal with Kids' Author Willems
Service gets streaming rights to “Don’t Let the Pigeons Do Storytime!’
HBO Max said it outbid rivals to sign a two-year deal with children’s author Mo Willems.
The deal makes Willems the first “artist in residence” at HBO Max, which acquired the streaming rights to Don’t Let the Pigeons Do Story Time!, the first live-action special from Willems.
“Mo is a special talent with a profound ability to connect with children and families alike. We are so happy Mo and Stampede Ventures chose to partner with us at HBO Max,” said Kevin Reilly, chief content officer, HBO Max, president, TNT, TBS, and truTV.
Willems’ shows will be produced by Greg Silverman’s Stampede Ventures. The first animated special will be based on the best-seller Naked Mole Rat Gets Dressed.
HBO Max: Everything You Need to Know
“HBO Max is the perfect home for me to work on fun and experimental ways to bring my book characters and theater work to the screen because we share the goal of creating exciting shows and series that bring families together,” said Willems. “My focus is making stuff that amuses, entertains and sparks creative play after the screen is powered down. Having the creative teams of HBO Max and Stampede Ventures with me means that we’ll get to create meaningful work and have fun doing it. We’re so excited we even created a new logo for the occasion. Banana!”
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Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.