HBO is looking to keep the Game Of Thrones momentum going by offering all Xbox users the chance to watch the first episode from season four from April 8 through April 15.
HBO is offering this free sample of the episode to both HBO and non-HBO subscribers during this period on the Xbox 360 and new Xbox One console. The premium programmer is also opening up access to the episode via online video portals and VOD services from “multiple” U.S. MVPDs during the sampling period , HBO said.
In addition to setting a piracy record, Sunday night’s season four premiere generated a Nielsen overnight rating of 6.6 million viewers for the 9 p.m. showing, a 52% boost from the season three premiere and a 23% rise compared to the season three finale.
More about multichannel news
Latest
