Hulu Taps into Marvel Universe for Two New Live Action Series
Hulu will add two new Marvel Television series to its original programming portfolio as part of several programming announcements made during its newfront presentation Wednesday morning in New York.
The streaming service, which currently airs Marvel’s Runaways, said it will launch in 2020 Marvel’s Ghost Rider and Marvel’s Helstromare.Ghost Rider follows the life of antihero Robbie Reyes, who is consumed by hellfire and supernaturally bound to a demon, while Helstrom follows siblings who have a complicated dynamic as they track down the terrorizing worst of humanity with their attitude and skills, said Hulu.
Hulu also announced it will partner with Chrissy Teigen’s Suit & Thai Productions to develop and produce a slate of premium food-centric programming for the platform. Teigen -- along with Vox Media Studios, David Chang’s Majordomo Media -- will develop among its first projects a cooking dubbed Family Style, which will revolve around the ways in which people express their love for friends and family by cooking and eating together. Also in the pipeline is a documentary series tentatively titled Eater’s Guide To The World, which taps into Eater's extensive knowledge of the most interesting and delicious restaurants on the planet, said the service.
The announcement comes as the service inks Teigen to a two-year development deal for original programming ranging from scripted drama series to original talk shows.
Hulu has also greenlit straight to series a drama series Nine Perfect Strangers, from actress Nicole Kidman and producer Bruna Papandrea and based on the latest book by New York Times best-selling author Liane Moriarty. Director David E. Kelley and John Henry Butterworth will co-showrun and co-write the series. Also on the development slate is limited series The Dropout, starring Kate McKinnon as the CEO of failed health technology company Theranos.
On the renewal front, the network will bring back freshman series Pen15 and Ramy for second seasons.
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R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.