IB Renews Hearst, Post-Newsweek, McGraw-Hill
Hearst Television, Post-Newsweek and McGraw-Hill Broadcasting have renewed their partnership with Web-services provider Internet Broadcasting. The three, which are equity partners in Internet Broadcasting, signed multi-year deals.
Headed by David Lebow, Minneapolis-based IB "brings local content and targeted advertising solutions to the Internet," according to its Website. "Products include breaking news, sports, weather, entertainment, family and health-and distributed ad products to maximize revenue on their sites."
IB's other station partners include those at Cox and Meredith.
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Michael Malone is content director at B+C and Multichannel News. He joined B+C in 2005 and has covered network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television, including writing the "Local News Close-Up" market profiles. He also hosted the podcasts "Busted Pilot" and "Series Business." His journalism has also appeared in The New York Times, The L.A. Times, The Boston Globe and New York magazine.