LG, Freevee, Vizio, Sling, Xumo, Plex, Local Now Launch Elvis Presley Channel
King of Rock ‘n’ Roll featured in movies, series and lifestyle programming
The Elvis Presley Channel has launched on platforms including LG Channels, Amazon’s Freevee, Vizio, Sling, Xumo, Plex and Local Now.
The channel, created in partnership by Elvis Presley Enterprises and ABG Entertainment, with Cinedigm, features the King of Rock ‘n’ Roll in films and specials, as well as series and lifestyle programming.
Original series are in development.
"We are thrilled for fans to immerse themselves in Elvis' world with the launch of The Elvis Presley Channel," said Matt Abruzzo, senior director - brand management, entertainment, Authentic Brands Group (ABG), owner of Elvis Presley Enterprises, LLC. "The Elvis fandom is incredibly passionate, and when it comes to serving enthusiastic fan bases, no one does it better than Cinedigm."
Cinedigm announced plans to launch the channel last year. ■
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Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.