LIN Television to Partner with YouTube

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LIN Television is partnering with YouTube to launch dedicated YouTube channels for its 31 stations. The sites will feature a mix of news content from the station and user-generated video.

One LIN manager with knowledge of the project said the channels should be in place by the end of the year, although a LIN spokesperson would not confirm that.

“We’re still going through the process,” said the spokesperson. “We do have a relationship with YouTube, and we hope to launch something soon.”

The project is similar to what Hearst-Argyle launched this past summer. Five stations, including WCVB Boston and WBAL Baltimore, debuted the channels in June. A total of 16 Hearst-Argyle stations now feature YouTube channels.

Michael Malone
Michael Malone

Michael Malone is content director at B+C and Multichannel News. He joined B+C in 2005 and has covered network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television, including writing the "Local News Close-Up" market profiles. He also hosted the podcasts "Busted Pilot" and "Series Business." His journalism has also appeared in The New York Times, The L.A. Times, The Boston Globe and New York magazine.