McSlarrow, Tauke: There Is Room for Regulation in Internet Space
Comcast/NBCU Washington President Kyle McSlarrow and Verizon
executive VP Tom Tauke were in agreement Tuesday that some regulation in the
Internet space was needed, but that it would need to be narrowly targeted,
consumer focused -- on issues like privacy and security -- and only in response
to demonstrable harms, served up with more than a pinch of regulatory humility
and a recognition that events and technology move too fast to be imprisoned in
the amber of an old regulatory model.
That came in a Free State Foundation panel session Tuesday
on competition, regulation and the Internet.
McSlarrow provided his Clint Eastwood view of regulation -- the
good, the bad and the ugly. The good was that there were "accomplished,
professional staff trying to do the right thing." The bad was the
regulatory structure that they inherited, including an "extraordinarily
vague" public interest standard and a 1996 Telecommunications Act rewrite
in which cable, eventually the first entity to deploy residential broadband,
was an afterthought amidst telco-centric regs. The good would also be rules
that were clear, simple, easily understood and telling them exactly what they
need to do and conform to.
Saying he wanted to avoid having to file an ex parte notice,
McSlarrow said he was not talking about any deals his company may have before
the commission [Verizon's purchase of SpectrumCo spectrum in which Comcast is a
principal partner] or have been in the past [Comcast's purchase of NBCU]. But
he said the public interest standard put too much discretion in the hands of
the regulators and wasn't fair either to them or industry.
While the Justice Department looks at deals for their effect
on antitrust issues, the FCC goes beyond that to a public interest
determination on any deals that involve the transfer of FCC licenses.
Another example of the "bad" in regulation was indecency,
he said, where there have been eight years of litigation of cases that
"had no effect on the culture." He broadened that to looking at
content in general, which he called a "rathole" that the regulator
can never escape. Down that rathole he suggested were program access and
carriage rules that he said may have made sense in 1992, but no longer do.
Tauke pointed to regs targeted to scarcity and monopoly, neither of which he
suggested defined the present, much less the future.
McSlarrow also talked about the "sheer
capriciousness" of how rules were applied to certain actors and not
others. He cited as an example the fact that cable operators are the only
delivery system around that can't encrypt -- the FCC is currently considering
whether to life the ban on cable's encryption of digital basic.
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He suggested that anticipatory regulations wind up being
produced by good people making decisions based on wrong assumptions.
Both McSlarrow and Tauke said that given that broadband has
now become such a consumer-centric technology, there was definitely a consumer
protection role for government. "It cannot be a lawless space," said
Tauke. But that does not mean a lot of anticipatory regulations, he said, that
attempt to anticipate how services are delivered, an effort the government
historically has gotten wrong, he suggested, and could get wrong on steroids at
the speed of digital change.
He gave a shout out for the Commerce Department's just
released Consumer Bill of Rights on privacy, saying that was
"probably" a good model.
"The bottom line," said Tauke,"as we look for
a new governance model for protecting consumers, there is a role for
government," but he added that would require statutory reform. His
four-point plan for that reform would be: 1) Reform must be at the federal
level. "We cannot continue to have state-by-state regulation of this
space," he said, and a more coherent international policy, though he said
what was happening now is working "pretty well"; 2) Only a single
agency at the federal level should oversee the Internet space; 3) There should
be a "demonstrable harm" test for government intervention. If there is
fraud, the government should intervene, if there is anticompetitive activity,
the government should intervene; 4) Use the Internet governance model
"where feasible."
He pointed out such a model is not unique to the Internet,
he said, pointing to the Federal Trade Commission's regulation of advertising.
"The FTC does not spell out all the do's and don'ts of advertising. They
rely on the advertising industry to establish standards. Then the FTC looks at
the standards to determine whether actions are appropriate or not."
FCC Wireless Bureau Chief Rick Kaplan agreed with McSlarrow
and Tauke that competition is the best regulator of the marketplace, but that
when there isn't sufficient competition or something is not working in that
marketplace, that is when the FCC needs to step in. He put in a plug for
regulatory humility, saying regulators first need to know what they don't know.
He also said that freeing up more wireless spectrum would
take care of some competition issues as well, putting in a plug for the
incentive auctions his bureau is currently working on organizing. He was asked
why, if the here was a spectrum crunch, why it was going to take two years to
hold a spectrum auction or six months so far to approve Verizon's deal to
purchase fallow cable spectrum and use it for mobile wireless.
Kaplan said he could not comment on the transaction, since
it was currently being vetted. He did say that the FCC needed time to solicit
comment and there was a lot to think through. And while he said he said again
he could not comment specifically about the Verizon-SpectrumCo deal, he did say
one consideration in transactions is when spectrum is going to be used.
"In other words, we have people come and say: 'We really need this
spectrum, and we really need it in 2014." In that case, he said, "six
months may not be so bad."
As for auctions, Kaplan said it was a very complex matter but that FCC Chairman Julius Genchowski had signaled he wanted the bureau to get going on it and move as quickly as it can. Panelist Michelle Connolly, Duke economics professor and former FCC chief economist under Chairman Kevin Martin, said she thought it was better that the FCC take its time and get it right than to move quickly and get it wrong. "I agree with Rick. Realistically, this is such valuable spectrum that the worst thing you can do is set up some rules, auction it off and have it be permanently invalidated."
She agreed with Kaplan that it was a complex undertaking-the first ever FCC reverse auction-and that it was better to get it done correctly as opposed to quickly.
Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.