Millions Tune in to 'Dr. Phil' Exclusive
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CBS Television Distribution's Dr. Phil scored huge ratings with
its exclusive interview with Cleveland kidnapping victim, Michelle
Knight, which aired part one on Tuesday, Nov. 5.
Across the 56 metered markets, Dr. Phil hit
a 4.0 rating/11 share household ratings average, up 33% from last
week's 3.0/8, up 38% from last year's 2.9/8 and up 100% from the show's
average lead-in of 2.0/6.
On Gannett's NBC affiliate WKYC Cleveland at 5 p.m., Dr. Phil averaged a 15.6/32 on Tuesday, up 262% from last November's 4.3/9.
The
show hit its highest metered-market ratings on Cox's CBS affiliate WHIO
Dayton, Ohio, at 10 a.m., where it averaged a 16.4/46, with nearly half
of people watching television in the market at that time tuning into
the telecast.
Knight was the first of three women to be held and
kidnapped by Ariel Castro. She disappeared on August 22, 2002, when she
was 22 years old, and was released on May 6, 2013, after one of the
women, Amanda Berry, escaped Castro's house with her daughter and
alerted police.
Part two of Knight's interview with Dr. Phil McGraw airs Nov. 6.
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Contributing editor Paige Albiniak has been covering the business of television for more than 25 years. She is a longtime contributor to Next TV, Broadcasting + Cable and Multichannel News. She concurrently serves as editorial director for The Global Entertainment Marketing Academy of Arts & Sciences (G.E.M.A.). She has written for such publications as TVNewsCheck, The New York Post, Variety, CBS Watch and more. Albiniak was B+C’s Los Angeles bureau chief from September 2002 to 2004, and an associate editor covering Congress and lobbying for the magazine in Washington, D.C., from January 1997 - September 2002.