Myx TV Launches Three Original YouTube Series

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Myx TV unveiled three original YouTube series as well as a digital rebrand Monday.

“The Alternative,” “Buddha Smash” and “Snaxxx” will stream exclusively on the diginet’s YouTube channel with new episodes airing weekly after their respective premieres.

The Asian-American entertainment network also debuted a new website and branding.

“Myx TV is committed to entertaining millennials in fun, enjoyable and interesting ways, which is apparent with these original YouTube series and the network’s renewed focus on its digital presence,” said Miguel Santos, general manager of Myx TV, in a statement. “These efforts make us more accessible and entertaining to a broader audience.”

Jessika Walsten
Jessika Walsten

Jessika is an analyst for TVREV and Fabric Media. She previously served in various roles at Broadcasting + Cable, Multichannel News and NextTV, working with the brands since 2013. A graduate of USC Annenberg, Jessika has edited and reported on a variety of subjects in the media and entertainment space, including profiles on industry leaders and breaking news.