NBC, NBCU Net Top Viewer Marks with Stadium Series Matchups
With the teams skating at two of baseball’s historic ballparks, the NHL Stadium Series matchups lit the ratings lamp last weekend.
NBC’s Jan. 26 telecast of the New York Rangers’ 7-3 triumph over the New Jersey Devils from Yankee Stadium averaged a 1.3 household rating and just under 2.08 million viewers from 1:27-4:30 p.m. (ET), according to Nielsen fast national data. The delivery made it the highest-rated and most-watched NHL regular-season game on the broadcast network, sans NHL Winter Classic contests.
The broadcast peaked in the 3p.m. half hour -- a 1.5 rating and 2.3 million viewers --during the second half of the Rangers’ four-goal, second period.
Out at Dodger Stadium on Saturday, Jan. 25, NBCSN averaged 0.35 rating and 622,000 viewers for its coverage of the Anaheim Ducks-Los Angeles Kings from 10:04 p.m. – 1 a.m., a 135% increase from the NHL telecast average at 10 p.m., according to network officials.
The cablecast peaked with a 0.39 rating and 712,000 watchers in the 10 p.m. half hour, just as the game faced and the Ducks took an early lead they would not relinquish in their 3-0 victory.
Saturday’s contest generated a 2.38 rating in Los Angeles, the highest-ever rating in that DMA for an NHL regular-season game on NBCSN. The service was the top-ranked cable channel and the second-ranked network overall in the market within the 10 p.m.-1 a.m. time period, behind Univision.
Back in The Bronx, the Rangers-Devils game netted a 5.1 rating in New York, matching the highest rating in the DMA for any NHL game ever broadcast on NBC: Game 1 of the Los Angeles-New Jersey Stanley Cup Final on May 30, 2012. Sunday’s broadcast generated the best-ever rating in the New York market for an NHL regular-season game on NBC, which was the No. 1 network in the market during the 1:30-4:30 p.m. time period.
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