Netflix over the past year has stepped up its presence in Washington, D.C., spending $270,000 on lobbying since the fourth quarter of 2010, according to research firm First Street Research Group.
The streaming-video and DVDs-by-mail provider began lobbying in 2005 on one issue -- rate reform at the U.S. Postal Service -- now lobbies on six different issues. Those include the Video Privacy Protection Act (which Netflix wants changed so it can share subscriber information with third-party sites such as Facebook);Network Neutrality; Internet bandwidth caps; and postal issues.
In November 2010, the company set up its own internal lobbying shop headed by Michael Drobac. And Netflix posted a position for senior manager of government relations to work in Washington and may hire more staff, the Washington Post reported this week.
Click here to read the full story at Multichannel.com.
