Notre Dame-Michigan State Game to Run Social VR Play
Fans watching the Notre Dame-Michigan State college football game on Saturday will be able to watch together from the best seats in the house through a new social virtual reality application.
Using the Fox Sports VR app, fans will be able to interact. Users will also be able to access a 360-degree Skycam look at the action between the two teams.
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"Fox Sports continues to accelerate the development of virtual reality as a unique complement to our overall package of sports offerings," Jeb Terry, VP of partner & program management at Fox Sports, said in a statement. "With the debut of social VR with the Gold Cup in July, and now the addition of the Skycam perspective, we continue to strengthen an already robust offering to both viewers and advertisers."
Inside the virtual suite, fans will be able to access multiple camera angle, get an exclusive look at non-game action, including pre-game, post-game and half time activities, and, after the game, review highlights from the best angles.
The VR app can be used without special VR equipment and is compatible with iOS, Android and Oculus.
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Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.