nuvoTV, Dish Partner to Promote Lopez Series
English-language network nuvoTV is partnering with Dish Network to promote interview series Mario Lopez: One-on-One, which will run for an additional eight episodes.
The partnership, terms of which were not disclosed, includes giving the satellite-TV provider’s 14 million subscribers access to co-branded content, including episode previews, Dish-exclusive bonus clips on YouTube, an exclusive interview with host Mario Lopez and a Hollywood vacation sweepstakes offered through Dish.
Mario Lopez: One-on-One premiered Sept. 13 and has featured such major celebrities as actress Eva Longoria and New York Jets quarterback Mark Sanchez.
A Nov. 29 episode (pictured) will feature comedian George Lopez and, on Dec. 5, the host will interview Gloria and Emilio Estefan.
NuvoTV is available on channel 167 on Dish Network. It has also secured cable carriage on AT&T’s U-verse TV, Comcast, Cox Communications, Time Warner Cable and Verizon Communications’ FiOS TV.
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