One World Adds NCTC Trio To Affiliate Roster
One World Sports has added three more distributors to its growing affiliate roster.
The global sports service has inked deals with Service Electric, enTouch and Paul Bunyan Communications, under its master agreement with the National Cable Television Cooperative.
Service Electric serves subscribers throughout the Lehigh Valley and Wilkes Barre, Penn., as well as Hunterdon, N.J., and surrounding areas.
Paul Bunyan counts subscribers in Bemidji and Grand Rapids, Minn., while enTouch serves the greater Houston area.
“Soccer and other global sports are increasingly popular in every region of the United States, especially among our core audience of hard to reach 18-to-34-year-olds,’” said Randy Brown, executive vice president, distribution, of One World Sports. “Our recent agreement with the NCTC, which opened the door to these latest launches, reinforces our growing industry support.”
One World Sports, which also counts Verizon FiOS, Dish Network, Charter Communications, Cablevision’s Optimum TV and Mediacom Communications among its affiliates, provides more than 3,000 hours annually of exclusive best-in-class sporting events – including socer, notably the New York Cosmos (pictured), baseball from Japan, basketball from China, cricket from England, ice hockey from Europe and Russia, and golf and soccer from around the globe.
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