OTT Spotlight: FloSports Brings Underserved Sports to Center Court (video)

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Subscription-based streaming service offers sports fans access to sports content not traditionally seen on national sports networks

FloSports is shining a spotlight on underserved sports through its subscription video streaming service, according to FloSports co-founder and CEO Mark Floreani.

The $29.99 per month service offers live and on-demand access to hundreds of thousands of competition events across 25+ vertical sport categories in the US and abroad, including college wrestling, bowling and track and field. The service's more than 300,000 hours of premium content also includes news, expert commentary, films, documentaries and more.

Floreani talks about the origins of the service as well as its plans to survive in an increasingly crowded digital sports marketplace in a new OTT Spotlight video segment. 

R. Thomas Umstead
R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.