Paramount Plus Launches on Most Distribution Platforms Including Roku, Amazon
New streaming service features news, sports and entertainment programming
ViacomCBS launched its Paramount Plus streaming service across most mobile and connected TV devices.
The new service, an expanded and rebranded version of CBS All Access, features programming from the company’s brands, including CBS, BET, Comedy Central, MTV, Nickelodeon, Paramount Pictures and the Smithsonian Channel.
In addition to entertainment programming, it will also feature live news and sports.
ViacomCBS said Paramount Plus is available online at ParamountPlus.com; on mobile devices via the Paramount Plus app for iOS and Android, and on Android TV, Amazon Prime Video Channels, Apple TV, Apple TV channels, Chromecast, Facebook Portal, Fire TV, LG Smart TVs, PlayStation 4, Roku Players, Samsung Smart TVs, Vizio Smartcast TVs and Xbox One.
Also Read: Paramount Plus Mission Accomplished? Launches as a Standalone App on Roku
On Comcast's X1 system, the CBS All Access button offers viewers the opportunity to try Paramount Plus.
ViacomCBS had to negotiate new deals with distributors that carried CBS All Access.
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Paramount Plus is launching with a premium $9.99 a month, largely ad-free tier. In June, it will launch an add supported $4.99 tier. The lower-priced tier will not have a live feed of CBS programming.
“The launch of Paramount Plus, which builds on our legacy of innovation and superior storytelling, is a significant milestone for ViacomCBS that demonstrates our commitment to being a global leader in streaming,” said Tom Ryan, president and CEO, ViacomCBS Streaming. “By combining fresh original content with live and on-demand programming and an established library of titles from world-class entertainment brands, we have created an unrivaled service that offers live sports, breaking news and entertainment for all audiences.”
Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.